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Watch the Genesis GV80 Debut Right Here!

Were finally in the final hours before the Genesis GV80, the brands very first SUV, makes its global debut. Its been a long time coming, including a letdown in December 2019 when everyone expected it to shine so bright, but this time its the real deal, and theres even a live stream ready to go set to go live at 8:30 PM EST. Weve embedded that stream below for you to watch right here on, but to help keep you comfortable during your wait, lets talk a little more about it. Genesis as a brand was launched just a little over four years ago, as a spin-off of the Hyundai brand and quickly became the Korean automakers luxury arm. Similar in a way to what Lincoln is to Ford and Cadillac is to Chevy, Genesis aims to provide the best luxury possible while still not going north of the too-expensive border. The brand effectively competes against brands like Audi, BMW, and even Mercedes to some extent. This far, however, Genesis has only taken a hold on the luxury sedan market with models like the G70, G80, and G90. So, the GV80 represents the brands first step into the SUV segment, but it wont be the last. Once the GV80 launches, a GV70 and a flagship GV90 are both set to come to market within the years that follow. As for the GV80, Genesis has launched a few teaser images that basically showed off the car, and weve seen numerous spy shots. It wont look quite like the GV80 concept as it will be boxier and a little less futuristic, but its set to wow the crowd and anyone lucky enough to get their hands on one. The interior will feature high-end materials comparable to that of the German competition while the powertrain offerings will range from V-6 to V-8 engines with as much as 420 horsepower. AWD will be a given, of course, and a hybrid drivetrain will likely be introduced sometime in the near future probably before the GV70 or flagship GV90 launch. Below the embeded live stream below, weve listed various bits of information for the soon-to-launch GV80, so be sure to check out everything we know so far while you wait!